The Stairway to Google Heaven
My friend Mel Carson pinged me today with this story, a guy who became a monk in a pretty incredible way, go read it, it’s hilarious ...
Adwords Posts
Google advertises on Facebook - so what?
By Mark O’Neill There’s a piece on VentureBeat about how Google is doing “an end-run” around Microsoft’s advertising deal with Facebook, by placing Adsense ads on the ...
Mortgage lenders cut back on advertising but not on Google
As most of you have likely heard the real estate market here in the US is in a big down turn right now. So much so ...
“Instant Messaging” Through Google AdWords And AdSense
I knew instant messaging was hot these days (they say it’s the new email!), and I knew that there are a lot of innovative ways you ...
AdSense: Using The Competitive Ad Filter May Actually Improve Your Conversion Rates
We recently blogged about using the Google AdSense competitive ad filter selectively, because you might end up banning the sites that are bidding highest for your ...
The Google Advertising Professional Certification Program
We know that working at Google is cool. But for those who are not really into having a regular job, perhaps using Google products and services ...
Adwords Conversion Tracking
Conversion occurs when a user clicks on your ad, and then does some favorable behavior, such as purchase products, acquire services, or other things relevant to ...
More Tips On The Adwords Landing Page
After you have completed the set-up stage- composed that perfect headline, and set-up your campaign with the most appropriate keywords, the next thing to worry about ...
School loan consolidation - $70 a click!?
All I can say is wow! I had no idea the school loan business was so lucrative. According to this article some Google AdWords advertisers are paying almost ...
Google Updates, First Week August
On to some Google news today, this week Google doesn’t seem to be coming up with new updates and applications to suit the needs of us ...
Google AdWords - Optimizing Your Landing Page
One common mistake beginning AdWords advertisers do is direct clickers to their main pages. One problem with this is that you would be leaving your clients ...
Advertising With AdWords - Using Keyword Tools
Still on Google AdWords, we know that keywords are the primary means by which Google determines the appropriateness of displaying your ads on search results (or ...
Advertising With AdWords - Writing Interesting Ad Text
We earlier learned that advertising with Google AdWords is all about keywords. That’s definitely one consideration, since your ad will appear on Google searches for the ...
Advertising With AdWords - Choosing the Right Keywords
Google’s AdWords and AdSense programmes are today being considered revolutionary in terms of being marketing mechanisms. Before, advertising people considered 50% of their efforts and money ...
Advertising With AdWords
Advertising used to be so expensive. If you wanted to get noticed, you needed to have quality adverts, whether on TV, radio or print. For this, ...
Google Checkout: A Google Way to Shop Online
Fresh off the press. Google Checkout is online! It’s been in the rumour mills for some time now, and finally Google has come up with a ...
